Siebel Marketing

Oracle's Siebel Enterprise Marketing is a comprehensive closed-loop solution that empowers B2B and B2C organizations across industries to achieve excellence in marketing. Tailored to the needs of business and consumer marketers across more than 20 industries, the Siebel Enterprise Marketing Suite delivers actionable insight to all members of the marketing organization.

Siebel Marketing allows you to have the following features and benefits:

Features

Benefits

Increase organizational alignment and control to drive process efficiencies and enable a more agile organization

Align marketing investments with corporate priorities

Drive globally consistent best practice business processes across your marketing organization

Create a culture of accountability and measurement for marketing investments

Enable deeper customer insight and a more relevant dialog

Consistently deliver the right message to the right customer at the right time

Deploy differentiated, agile customer loyalty programs

Create true customer value to drive competitive advantage in the market

Source of valuable customer insight for targeted marketing promotions

Seamlessly integrated with marketing and CRM to support the complete loyalty lifecycle