Oracle Social Relationship Management (SRM), an Oracle Social Cloud business solution, is the industry’s first unified social platform that delivers a seamless experience across listening, engagement, content creation, community management, paid media and the all-important analysis of a company’s social media efforts. By integrating two of Oracle’s powerful social products—Social Marketing (SM) and Social Engagement & Monitoring (SE&M)—Oracle delivers a unified, complete and integrated social business solution. Oracle SRM is integrated with key Oracle Customer Experience (CX) applications, including marketing, service, sales and commerce. Only Oracle can deliver the critical social management tools organizations need today, while enabling them to innovate and extend social across their enterprises for the future. Successful businesses will be social businesses. Oracle will help organizations to:
- Listen to conversations about your brand
- Engage your audience
- Publish relevant content to the right targets
- Manage permissions and workflows
- Create cool social media content and tabs
- Analyze to get results
Oracle Social Marketing Cloud Service
Oracle Social Marketing Cloud Service provides brands and agencies with the tools and technology they need to execute social marketing strategies. Oracle Social Marketing Cloud Service easily enables marketers to publish social content, engage fans, and customize your brand's character.
Oracle Social Engagement & Monitoring Cloud Service
Oracle Social Engagement & Monitoring Cloud Service provides listening, engagement and analysis capabilities across all social channels to help you understand your customers and act. With Oracle Social Engagement & Monitoring Cloud Service, you can understand what people are saying about your products and brands; identify positive, negative and neutral posts with automated sentiment scoring and connect with customers in real time when it matters most.
Oracle Social Network
Oracle Social Network is a secure private network that provides a broad range of social tools designed to capture and preserve information flowing between people, enterprise applications, and business processes. By connecting you with your most critical applications, Oracle Social Network provides real-time communication within and across enterprises. With Oracle Social Network, you and your teams have the tools you need to collaborate quickly and efficiently.